How campaigns work in Looply
A campaign is what turns qualified leads into real conversations on LinkedIn.
In Looply, the real flow is:
AI Agent → Contact List → Campaign → LinkedIn actions → Inbox replies
Here is how it works:
1.
Your AI Agent detects high-intent leads based on your ICP and signals.
2.
Qualified leads are organized in Contacts or added to a Contact List.
3.
That Contact List can be used as the source of a Campaign.
4.
The Campaign sends LinkedIn actions like connection requests, follow-ups, and reply-aware messages through the selected sender.
5.
Inbox replies come back into Looply so your team can continue the conversation with full context.
A campaign does not randomly pull leads directly from LinkedIn. It works from the lead source selected inside Looply, usually a Contact List or selected contacts.
What a campaign can do
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Send LinkedIn connection requests from a connected sender.
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Run follow-ups after the right delay or trigger.
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Use AI-personalized messages when the campaign is configured for personalization.
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Respect sender schedules, pacing controls, and daily limits configured in Looply.
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Stop campaign outreach for a lead when that lead replies, so the conversation can continue manually.
Where campaign leads come from
Campaign leads come from the source you choose inside Looply. That source should be reviewed before launch so the campaign is working with relevant, qualified people.
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AI Agent leads routed into a Contact List.
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Contacts you selected manually.
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Imported CSV leads that have been reviewed and organized.
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Warm leads saved from previous workflows.
What happens when someone replies
When someone replies, Looply brings the reply back into your Inbox and keeps the campaign context attached. That helps your team see the lead source, campaign, sender, and previous messages before responding.
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The lead should stop receiving automated campaign follow-ups.
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Your team can continue the conversation manually from the Inbox.
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Copilot and reply workflows can help review context and draft the next response.
Best practice before launching
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Review the Contact List or selected contacts before launch.
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Remove poor fits so the campaign stays focused.
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Make sure the connected sender is healthy and ready before starting LinkedIn actions.
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Check your campaign copy, delays, and pacing before activating the sequence.
Keep lists focused, review poor fits before launch, and make sure the connected sender is healthy before starting outreach. The cleaner the source, the better your campaign conversations will be.